Today, Jan. 28, is Bell Let's Talk Day, an initiative aimed at breaking the stigma around mental illness and driving action in Canadian mental health.
“Join in the conversation about mental health and make a real difference in the lives of so many Canadians, today and into the future," said Clara, Canada's six-time Olympic medalist and national Bell Let's Talk spokesperson.
Twenty per cent of Canadians will experience a mental illness in their lifetime and two in three suffer in silence because of the continuing stigma.
Today, Bell will donate five cents towards the cause for every text, mobile call and long distance call by Bell and Bell Aliant customers, every tweet using #BellLetsTalk, and every Facebook share of the Bell Let's Talk Day image.
In 2013, Canadians added another $4,813,313.30 to Bell's donation total.
"In the lead up to Bell Let's Talk Day, Canadians all across the country have been talking about mental health like never before," said Mary Deacon, chair of Bell Let's Talk. "Together we are making incredible progress in fighting the stigma and improving access to mental health care. Let's keep the conversation going."
Various organizaitons across the country, including the Mental Health Commission of Canada (MHCC), are strong supporters of Bell’s initiative.
"Bell Canada, a foremost Canadian corporation, is leading the way towards change as to how Canadian view mental health in the workplace,” said MHCC president and CEO, Louise Bradley. "The Bell Let's Talk campaign is helping move the needle forward and making life better for the hundreds of thousands of Canadians who are living with mental health problems or illnesses every day."
Conversation tool kit?
To help Canadians take the conversation further, Bell Let's Talk has also launched a new and improved version of its popular tool kit for discussing mental health.
Prepared by the Centre for Addiction and Mental Health (CAMH), the new tool kit offers information and resources on how to facilitate conversations in your community, as well as guidelines on how to have conversations with people who you are concerned may be facing a mental health issue. Consisting of a facilitator's guide, handouts to help lead group sessions, and conversation starters for one-to-one discussions, the tool kit is now available at
As part of this year's campaign, Bell Let's Talk recently announced four new mental health partnerships including, Canada's first university-certified workplace mental health training program in support of Canada's National Standard for Psychological Health and Safety in the Workplace, in partnership with Morneau Shepell and Queen's University.